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92,4% Naturally origin ingredients

We consider an ingredient natural if it's 100% natural without any synthetic portion.

99,0% Biodegradable ingredients

Biodegradability is calculated as the sum of the percentage of readily biodegradable ingredients according to the OECD 301 method.

Vegan friendly

This product does not contain any ingredients of animal origin.

ESSENTIAL HAIRCARE

SOLU Shampoo

SOLU Shampoo

Clarifying shampoo for all hair types

Clarifying shampoo suitable for all hair types that deeply cleanses both scalp and hair. This gentle yet effective formula, removes buildup, dirt, residue from styling products, and eliminate environmental impurities, including pollutants commonly found in urban air. With certified regenerative buckwheat extract it has polysaccharides that lock in moisture and shield hair from dryness, damage, and breakage, and antioxidants protect hair and keep it healthy.Get hair that feels refreshed, light, and naturally vibrant.

92,4% Naturally origin ingredients

We consider an ingredient natural if it's 100% natural without any synthetic portion.

99,0% Biodegradable ingredients

Biodegradability is calculated as the sum of the percentage of readily biodegradable ingredients according to the OECD 301 method.

Vegan friendly

This product does not contain any ingredients of animal origin.

RM99.00
RM99.00
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Benefits
    • Deeply cleanses all hair types;
    • Effectively removes buildup, dirt, residue and environmental impurities;
    • Leaves hair feeling refreshed and light;
    EFFICACY TEST

    Antipollution: effective in washing away metals from the hair shaft*

    *Ex vivo test conducted on hair locks exposed to a solution containing Nickel, Cadmium and Lead and washed with SOLU / shampoo or SOLU / sea salt scrub, vs. control. The three metals are representative of pollutants commonly found in polluted urban air.

    Ingredients

    AQUA / WATER / EAU, COCAMIDOPROPYL BETAINE, SODIUM COCOYL ALANINATE, SODIUM LAUROYL METHYL ISETHIONATE, DECYL GLUCOSIDE, CAPRYLYL/CAPRYL GLUCOSIDE, BENZYL ALCOHOL, LACTIC ACID, PARFUM / FRAGRANCE, POLYGLYCERYL-6 CAPRYLATE, POLYGLYCERYL-4 CAPRATE, SODIUM BENZOATE, BUTYLENE GLYCOL, GLYCERIN, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, POLYGONUM FAGOPYRUM SEED EXTRACT / POLYGONUM FAGOPYRUM (BUCKWHEAT) SEED EXTRACT, CITRIC ACID, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, CI 14700 / RED 4, CI 61570 / GREEN 5, CI 19140 / YELLOW 5, LIMONENE, LINALOOL, AMYL SALICYLATE, CITRONELLOL, PINENE, POGOSTEMON CABLIN OIL, GERANIOL, LINALYL ACETATE, CITRUS AURANTIUM PEEL OIL, TERPINEOL.

    The product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.
    Glossary
    12 M

    How to use

    How to get deeply cleansed, purified, and pollution-protected hair with SOLU shampoo?

    1. Apply to wet hair, massage and rinse thoroughly.
    2. Repeat application if needed.
    3. For best results, follow with the most suitable conditioner or mask.

    Use regularly to maintain clean, refreshed hair. Adjust frequency based on your hair type and lifestyle: If you have particularly oily or product-heavy hair, you may benefit from more frequent use. Remember to focus on the scalp area to effectively remove buildup and impurities.
    Enjoy your hair deeply cleansed, purified, and refreshed at its best.

    Packaging component
    Bottle Mass-balance plastic PE
    Recyclable material
    Cap Mass-balance plastic PP
    Recyclable material

    • Ingredient Highlight

      This shampoo contains Regenerative Organic Certified™ buckwheat extract: Sourced from Mr. Michele Aina's farm in Romentino, Novara, Italy. It contains polysaccharides that lock in moisture and shield hair from dryness and antioxidants that protect hair and keep it healthy.

    • Touch and Feel

      Feels like:A fluid and lightweight texture that transforms into a delicate, airy lather.
      Smells like:A bold fusion of citrus and spice, unfolding into delicate florals and a warm, musky base.

    Application tips

    FAQ

    Since 2018 we have been mitigating part of our carbon footprint

    B Corp since 2016

    We support collecting plastic waste equivalent to our plastic packaging

    Made In Italy