It is a species of palm tree in the genus Euterpe cultivated for its fruit. It is very rich in polyphenols and have a strong antioxidant action.

It is a conditioning skin and tanning agent.

It is a film forming and belongs to the family of acrylates polimer. Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

It is an emulsion stabilising and a viscosity controlling agent.

It belongs to the family of Acrylates Polymer.

Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

It is a viscosity controlling agent.

It belongs to the family of Acrylates Polymer.

Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

It is a conditioning skin agent, auxiliary for tan intensification.

Solvent.

Rich in flavonoids, this extract is capable of neutralising the physical stress that causes inflammation of the scalp and hair loss.

Ingredient with strong soothing and redness-reducing properties

ORIGIN:Noto, Siracusa, Italy

FARMER:Assenza Family

Rich in protein, B-complex vitamins, vitamin E, unsaturated fats, magnesium, iron, potassium, copper and phosphorus. It gives elasticity, volume, hydration and nourishment to the hair.

Aloe, rich in mineral salts and soothing substances, gives high hydration and nourishment.

On the scalp there are some good microorganisms that help to maintain the skin in good conditions. This pre-biotic agent works in order to support and increase the growth of those microorganisms.

Base.

Also known as perm salt, it reduces the disulfide cystine bonds in the cortex of the hair to facilitate changes to the structure of the fibers.

Produced from the kernels of the argan tree, endemic to Morocco, it is valued for its nutritive and soothing properties. Its seeds have a strong antioxidant action.

It is an alkaline amino acid with protective and moisturizer properties. It also regulates the pH of the product.

It is an amino acid with protective and moisturizer properties.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory. Artichoke is a thistle originating in Southern Europe, with antioxidant and detoxyfying properties.

Rich in fatty acids, avocado oil has exceptional emollient, protective and regenerating properties.

Babassu oil, used for centuries by Brazilian women to provide velvety smooth body and beautiful hair, owes its extraordinary qualities due to the very high concentration of lauric acid (40%) and myristic acid (17%), which work as emollient.

100% natural and ECOCERT-approved. It's obtained by pyrolytic method, in the absence of oxygen and without addition of chemicals. The extraction is sustainable thanks to the bamboo plant's rapid growth rate. It has detoxifying and absorbent action.

100% natural bamboo powder with adsorbents and volumizing action.

Beeswax is an important texturizing agent.

It provides a softening and moisturizing action. Thanks to the mild foam it produces, it gives a soft and creamy feel on the hands.

Hair conditioning agent.

Skin conditioning.

Preservative, perfume.

Perfume.

Perfume.

Extracted from tomatoes, it has a strong anti-oxidant and anti-aging action because it fights against free radicals, responsible of aging.

It has a conditioning and soothing action.

Extract with tonic and remineralizing properties.

Blueberry extract has soothing and redness-reducing action.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory. Blueberry is a shrubs rich in polyphenols and sugars with a strong anti-oxidant action.

It contains bacoside, which has been effective in improving relaxation and memory.

It is a perennial plant with a strong soothing action.

It is a perennial plant with a strong soothing and conditioning action.

ORIGIN: Teglio, Sondrio, Italy

FARMER: Mr. Patrizio Mazzucchelli

Rich in mineral salts (iron, zinc, selenium) and proteins, it contains a high concentration of all essential amino acids and it is also rich in antioxidant substances.

Anti-oxidant.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory agents. Caffeine stimulates the cellular methabolism and improves microcirculation.

ORIGIN: Leni, Salina Island, Messina, Italy

FARMER: Mr. Salvatore D'Amico

The extract of Buds of Salina Caper is rich in quercetin, a polyphenol with strong anti-oxidant action, very effective in coloured hair protection.

Carnauba wax has polish and antioxidant properties.

It is a peptide that's capable of prevent aging and oxidative stress, thanks to strong anti-oxidant and anti-glycosylating properties.

The carrot gets its characteristic and bright orange colour from β-carotene, which is metabolised into vitamin A in humans. Carrots are rich in dietary fibre, antioxidants and minerals.

ORIGIN: Dattilo, Trapani, Italy

FARMER: Mrs. Francesca Simonte

Extract of Yellow Paceco Cartucciaru Melon: rich in water, vitamins and mineral salts, it gives lengthy hydration.

It softens and protects the hair structure. It prevents hair breakage and avoids split ends because it’s able to rebalance the total amount of lipids in the hair.

CChia proteins form a biomimetic film on the cuticle of the hair increasing its strength and elasticity. It is a superfood and its seeds are filled with amino-acids, antioxidants, copper, zinc and iron.

ORIGIN: Finale Ligure, Savona, Italy

COLTIVATORE: Mr. Alessandro Parodi

Savona Chinotto: rich in vitamin C, which provides strong anti-oxidant benefit and protects the hair and the skin.

It is a colorant used in cosmetic products.

It's a spice obtained from the inner bark of several trees from the genus Cinnamomum. While native only to the island of Sri Lanka, cinnamon trees are now naturalized in South East Asia. It can have various cosmetic properties, including the stimulation of microcirculation and sebum production normalisation.

Perfume.

Buffering, surfactant.

Perfume.

ORIGIN: Acqui Terme, Alessandria, Italy

Thanks to its absorption properties, it ensures perfect and delicate removal of any dust and smog particles that have settled on the hair and scalp.

Surfactant, conditioning.

Surfactant, soothing.

100% natural coconut powder with adsorbents and volumizing action.

Active ingredient of natural origin used for its conditioning, antistatic and thickening properties.

Extract with nourishing and conditioning properties.

Perfume

It’s rich in flavonoids that are efficient inhibitors of 5-alpha reductase enzyme, counteracting androgenetic alopecia and the overproduction of sebum. Hair grows healthier and stronger, the scalp is more toned with lower sebum production.

It is a silicone used for its conditioning and soothing properties.

It's an amine very similar to a substance naturally occurring in the hair. Its reductive action tends to break down the disulphide bonds. It also has conditioning and anti-oxidant actions.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory agents. Dandelion is rich in polyphenols and sugars with a strong anti-radical action.

Surfactant.

Emulsifying.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory agents. Echinacea (Asteraceae family) is rich in vitamin C and it has a strong antioxidant action.

It is a sun filter used in cosmetic products.

It is a natural humectant of plant origin, that provides hydration and emmolliency to the hair.

Perfume.

ORIGIN: Serranova di Carovigno, Brindisi,

Farmer: Mr. Mario di Latte

It's rich in carbohydrates and proteins, with strong nourishing power and it has an antioxidant action due to vitamin c. It also has invigorating and nourishing properties.

It’s a specific ingredient able to give durable hold and a strong anti-frizz effect. This specific fixative polymer is able to maintain the hair soft and defined.

Perfume.

Ginger (Zingiber officinale) is a perennial herbaceous plant belonging to the Zinziberacee family. The rhizome, from which the extract is obtained, has strong antioxidant, tonic and stimulant properties.

It is a poly-hydroxy acid that treats skin very gently, in fact the peeling action is important in order to stimulate the cellular renovation and to keep the skin in good conditions. It also has an anti-oxidant and moisturizing effect.

It is a natural humectant of plant origin, that provides hydration and emmolliency to the hair.

Soothing, surfactant.

Soothing, emulsifying, texturing.

Amino acid with moisturizing, antioxidant and rejuvenating properties.

It's a conditioning and restructuring agent.

Soothing, conditioning.

It is rich in polyphenols and it has a protective action against UV rays.

ORIGIN: Castignano, Ascoli Piceno, Italy

FARMER: Mr. Corradetti

Pimpinella Anisum Extract: rich in proteins and sugars, it provides a moisturizing effect.

Variety of tea with high concentration of catechines, substances notoriously recognized for their strong antioxidant action.

Cyamopsis tetragonolobus is a plant that principally grows in India and Pakistan. Rajasthan and Gujarat are the main Indian producing regions, while Jodhpur in Rajasthan is a major Guar trading market. It has thickening and moisturizing action.

The particular chemical conformation, formed by long polymeric chain constituted by repetition of disaccharide units, makes the substance capable of retaining large quantities of water, guaranteeing strong hydration and protection from external factors and physical stress.

It is an amino acid derivative that helps to restore and repair damaged hair. It increases resistence and elasticity.

Made of hydrogen and oxygen, it's common used as oxidizer and bleaching agent. It has to be used in activators in order to promote the polimerization.

It softens and protects the hair structure. It prevents hair breakage and avoids split ends because it’s able to rebalance the total amount of lipids in the hair.

Surfactant, antioxidant.

It's an active ingredient, with soothing, conditioning and humectant properties.

Wheat is a cereal, originally from the Levant region of the Near East and Ethiopian Highlands. The hydrolized proteins are smaller than the normal ones; such small dimension allows them to penetrate and give body to the hair, with a conditioning effect.

They have conditioning and antistatic effect.

Keratin refers to a family of fibrous proteins and it is the key of structural material making up the outer layer of human barrier (skin, nails and hair). It has a restructuring action on capillary fiber.

Functional ingredient with hydrating and fortifying properties

The soy is a species of legume native to East Asia and it is a source of proteins. Hydrolysis allows to reduce the size and gives it a conditioning and strongly restructuring action.

The almond (Prunus dulcis) is a plant that grows spontaneously in the Middle East and in the South Asia. Extract protein have a conditioning effect.

They provide conditioning and antistatic action.

Wheat is a cereal, originally from the Levant region of the Near East and Ethiopian Highlands. The hydrolized proteins are smaller than the normal ones; such small dimension allows them to penetrate and give body to the hair, with a conditioning effect.

It has an antioxidant and protective effect on the hair, due to the high content of lipids. It is used to enhance and mantain dark reflects.

It has an antioxidant and protective effect on the hair, due to the high content of lipids. It is used to enhance and mantain dark reflects.

It is a typical desert plant (Arizona, Mexico, California) and it's similar to human sebum. It provides strong hydration, shine and emmolience to hair and skin.

Keratin refers to a family of fibrous proteins and it is the key of structural material making up the outer layer of human barrier (skin, nails and hair). It has a restructuring action on capillary fiber.

Keratin refers to a family of fibrous proteins and it is the key of structural material making up the outer layer of human barrier (skin, nails and hair). It also has a restructuring action on capillary fiber.

Cleansing, emulsifying, surfactant.

Surfactant.

Phytoceuticals are plant compounds with protective action against external attacks: they are anti-oxidant, anti free radicals and anti inflammatory agents. Lemon is rich in vitamins e polyphenol, that provide a strong antioxidant action.

ORIGIN: Villalba, Caltanissetta, Italy

FARMER: Mr. Francesco di Gesu

Extract of Villalba Lentil Seeds: it is rich in serine and glutammic acid, which are the most abundant amino acids in keratin. It is ideal to nourish and repair the hair.

Perfume.

Perfume.

It's a red phytopigment, extracted from tomatoes, with an extremely powerful antioxidant action. It protects lipids contained in the hair from solar oxidation and enhances and mantains copper and red reflects.

Elasticizing and repairing amino acid.

It works in synergy with the ingredient Thioctamidoethyl Dimethylamine Maleate for a protective and restructuring action on the hair.

Fruit with high anti-oxidant action.

The leaves of Matcha tea maintain a very high nutrient content. Rich in polyphenols, Matcha tea neutralizes free radicals formed as a result of external agents, like pollution.

Vegetable oil with conditioning and nourishing effect.

MEA (Monoethanolamine o Ethanolamine) is a water soluble substance and therefore it’s rapidly biodegradable. It is an alkalizing agent used to open the hair cuticle and allow the pigment penetration.

Refreshing and soothing agent.

It is a methol derivative that provides an extraordinary fresh feeling.

Mineral powder able to reflect the light and give shine to the hair.

ORIGIN: Ficarra, Messina, Italy

FARMER: Mr. Carmelo Messina

Extract of Minuta Olive from Sicily, rich in fatty acids and vitamins, it has an elasticising and softening action.

MEA (Monoethanolamine o Ethanolamine) is a water soluble substance and therefore it’s rapidly biodegradable. It is an alkalizing agent used to open the hair cuticle and allow the pigment penetration.

Derived from so called "Miracle Tree", moringa oil is obtained from seeds, rich in unsaturated fatty acids, vitamins, minerals and proteins needed for the brilliance of the hair. It deeply nourishes the hair, giving it an exceptional shine.

It’s rich in flavonoids that are efficient inhibitors of 5-alpha reductase enzyme, counteracting androgenetic alopecia and the overproduction of sebum. Hair grows healthier and stronger, the scalp is more toned with lower sebum production.

Specific resin that is able to keep the hair in place long, especially in high humidity conditions. The hair is soft but defined with a long lasting curl retention. This unique resin also offers thermal protection and body without weighing down. It belongs to the family of Acrylates Polymer.
Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

It belongs to the family of B vitamins. It reduces sebum production on the scalp and improves skin hydration. It also has anti-oxidant and soothing action.

Hair fixing.

It belongs to the family of Acrylates Polymer.

Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

OGT (oxygenated glyceroltriester) is a corn oil derivative. It has important anti-irritative and anti-itch properties. Corn also contains allantoin, an active ingredient with soothing effect.

ORIGINE: Toscana, Italy

Continua l’impegno Davines in collaborazione con la Fondazione Slow Food per la Biodiversità Onlus. Il 2017 ha visto la creazione del Presidio dell’Oliva Quercetana - varietà tipica di un territorio delimitato tra le province di Lucca e Massa Carrara. La coltivazione dell’olivo in Versilia ha avuto, nel corso dei millenni, un’importanza primaria sia per l'economia sia per il paesaggio della regione. Gli antichi e secolari oliveti rischiano oggi di scomparire in seguito all’urbanizzazione, che sta velocemente riducendo la superficie coltivata. L’iniziativa Davines esprime così il desiderio di contrastare la scomparsa di un patrimonio di varietà genetiche oggi minacciato, eppure essenziale alla vita del nostro pianeta.

Olive (Olea Europea) is a traditional tree crop of the Mediterranean Basin, it has strong leaves and it provides nutrients and emmolliency. Olive amphoacetate is a mild surfactant.

The olive (Olea europaea) is a traditional tree of the Mediterranean Basin with strong and oblong leaves. It provides nutrients and emmolliency to the hair.

The olive (Olea europaea) is a traditional tree of the Mediterranean Basin with strong and oblong leaves. It provides nutrients and emmolliency to the hair.

Olive Oil Unsaponifiables
The olive (Olea europaea) is a traditional tree of the Mediterranean Basin with strong and oblong leaves. It provides nutrients and emmolliency to the hair. The unsaponifiable fraction has excellent soothing and sebum-restoring properties.

It contains an extremely high percentage of fatty acids omega 6 and vitamin K, which is very important to skin regeneration. It provides a strong antioxidant action. It is present in Authentic products.

Sunflower oil, very rich in vitamin E and unsaturated fatty acids, such as linoleic acid and oleic acid, has exceptional antioxidant and emollient properties.

Panthenol, or Provitamin B5, is an important support in case of dry hair and skin thanks to its high hydrating, nourishing and soothing action.

Perfume.

Known also as the passion flowers or passion vines, is a genus of about 500 species of flowering plants, the namesakes of the family Passifloraceae. The oil has strong conditioning and protective actions.

Humectant, solvent.

Conditioning.

It is a solubilising agent.

Perfume, refreshing, tonic.

It performs an elasticizing and compacting action.

Substance which is extracted from rose oil. It has the scent of the plant from which it is taken. It has an extremely powerful glossing effect due to its high refraction index and it has a soothing effect.

Silicon with strong shimmering power that makes hair soft and workable.

Obtained from physical refinings of olive oil. It has emollient and protective properties.

Perennial herbaceous plant belonging to the Sanguisorbae family (also called Poterium), which in turn is part to the Rosaceae family. It uses to normalise sebum production.

Technological active ingredient with anti-bacterial and anti-oxidant action.

It helps make drying easier, whilst it totally respects hair structure. It protects the hair from the heat damage caused by hairdryer or hair iron, as well from mechanical stress. It has softening, conditioning and antistatic proprieties.

It increases colour retention, it minimizes oxidative stress thanks to its rich composition of aminoacids and it enhances the shine of the hair while compacting the cuticle. The plant is grown in Perù respecting the local population and territory.

Depending on the association with other plants it becomes a reflects enhancer. It’s rich in antioxidant tannins with preserving effect and for this reason it is great in slowing down colour degeneration.

ORIGIN: Orbassano, Torino, Italy

FARMER: Mr. Giancarlo and Doriano Pozzatello

Extract of Orbassano Celery Red, it's rich in mineral salts (sodium, potassium and calcium) and it has a remineralizing action on the hair.

Every clay is unique and it's the result of a specific composition of the soil, water and climate processes that occurred in a particular place and time. Red clay is packed with iron that removes waste ingredients and impurities from the hair.

Conditioning.

Originally from Siberia, it grows wild in the mountains of Northern Europe, Finnish Lapland, Scandinavia and Alaska. Known as adaptogen plant, it helps to promote a rebalancing and antioxidant action on the skin.

Rich in vitamin B, it helps to prevent dehydration keeping water into the hair. It also provides nourishment.

Rich in vitamin B, it helps to prevent dehydration keeping water into the hair. It also provides deep nourishment.

Natural rice powder with moisturizing properties, it's able to absorb the excess of sebum.

Rich in vitamin B, it helps to prevent dehydration as it keeps the water inside the hair structure. It also provides nourishment and it has anti-oxidant properties.

Very rich in beta-carotene, it has a restructuring action on hair. It stimulates the melanin production and considerably reduces cell damage from UV radiation by preventing ageing. Ellagic acid has a neutralizing power against free radicals.

Very rich in beta-carotene, it has a restructuring action on hair. It stimulates the melanin production and considerably reduces cell damage from UV radiation by preventing ageing. Ellagic acid has a neutralizing power against free radicals.

The only food for the queen bee, rich in vitamins and protein, it has strong nourishing and soothing action.

Rich in terpenes and carotenoids that have a strong antioxidant action, it enhances and mantains golden reflects.

ORIGIN: Culcasi, Paceco, Trapani, Italy

It’s particularly rich in magnesium, potassium and microelements. It promotes a deep cleansing thanks to a delicate scrub action.

It's a technological ingredient with a strong anti-bacterial activity.

Important amino acid with conditioning and antistatic action.

Sesame is a plant that grows wild in India and in Egypt. Its seeds are rich in fatty acids (40-45%) and they provide a deep anti-oxidant and emollient action. In addition it is rich in calcium, phosphorum, viamin B, E and T.

Shea tree (Butyrospermum parkii) is a plant that grows wild in Africa, with strong emmolient and anti-oxidant properties. It nourishes and hydrates even the driest and most opaque hair.

Silica particles have a deep reactivating action, they clean the skin and improve microcirculation. They increase oxygenation and metabolic activity, predisposing the skin to active substances absorption.

Superoxide dismutase (SOD) is an enzyme active on hair, capable of fight agains free radicals with a strong anti-oxidant action.

Emulsifying.

It belongs to the family of Acrylates Polymer.

Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

Preservative.

Surfactant.

pH adjuster.

Cleansing, emulsifying, surfactant.

Surfactant.

Surfactant.

It is a biodegradable agent, made of quartz powder. It has a high refractive index, definitely superior to diamonds, able to give extraordinary shine to the hair. It is also used as alkalizing agent working together with MEA.

Emulsifying.

Emulsifying.

Soothing, conditioning.

It belongs to the family of Acrylates Polymer.

Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

Also known as glucitol, it's a sugar alcohol that the human body metabolizes slowly. Sorbitol is often used in modern cosmetics as a humectant, because it captures water and releases it slowly. It is used to provide hydration and volume.

Soy amino acids with conditioning action.

It protects hair structure against high temperatures (up to 220 ° C) due to its filming and conditioning action. It also helps to use hairdryer and hair iron.

It is a herbaceous plant native from southeaster Asia which belongs to the family of Chenopodiaceae. It's rich in vitamins (A, C, E, K, B1, B2, B6 e PP) and it has antioxidant, mineralizing and fortifying properties on the hair structure.

Its seeds are able to live up to 150 years because they can protect themselves from external aggressions thanks to exceptional anti-oxidant properties.

The almond (Prunus dulcis) is a plant that grows spontaneously in the Middle East and in the South Asia. The oil obtained from the seed, light and delicate, is applied on the skin and hair due to its soothing and nourishing properties.

The almond (Prunus dulcis) is a plant that grows spontaneously in the Middle East and in the South Asia. The oil obtained from the seed, light and delicate, is applied on the skin and hair due to its soothing and nourishing properties.

Aromatherapy essential oil which helps to improve the mood and promote relaxation.

Chelating.

Antioxidant. It works in synergy with the ingredient Maleic Acid for a protective and restructuring action on the hair.

It gives structure to the hair and makes it workable after spraying. It belongs to the family of Acrylates Polymer. Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

Amino acid with conditioning and antistatic effect.

Herbaceous annual plant with fruits rich in antioxidants and anti-free radicals substances.

Conditioning.

Surfactant.

ORIGIN: Caprauna, Cuneo, Italy

FARMER: Mrs. Donatella Ferraris

It's rich in minerals (phosphorus, iron and calcium) and vitamins (A,B and C). It gives body and volume to the hair.

Phospholipids are a class of lipids that are the major component of all cell membranes as they can form lipid bilayers and have a protective action.

It belongs to the family of B vitamins. It reduces sebum production on the scalp and improves skin hydration. It also has anti-oxidant and soothing action.

It has strong antioxidant properties. Its action combined with Carotenoids and Melanin creates a mixture with strong antioxidant and anti-free radicals properties.

It has strong antioxidant and anti-free radicals properties.

Vitamin E, or tocopherol, is a fat-soluble antioxidant that stops the production of reactive oxygen species formed when fat undergoes oxidation.

Vitamin E, or tocopherol, is a fat-soluble antioxidant that stops the production of reactive oxygen species formed when fat undergoes oxidation.

Hair fixing.

It belongs to the family of Acrylates Polymer.
Those ingredients are jellying, used to give viscosity to the formulation: they are functional ingredients, considered safe by CIR (Cosmetic Ingredient Review).

Walnut is high density source of nutrients, particularly proteins and essential fatty acids. It provides colour with anti-oxidant and emollient action.

Its seeds are high density source of nutrients, particularly proteins and essential fatty acids. They provide colour with anti-oxidant and emollient action.

Wheat is a cereal grain, originally from the levant region of the Near East and Ethiopian Highlands. Small dimension allow the protein to penetrate and give body to the hair, with a restoring and fortifying action.

The copper and iron in yellow clay help to reassemble the external structure of the hair, where it is damaged.

It's a perennial plant widely used in Asia with soothing, anti-oxidant and anti-itching properties.

It is an ingredient used as anti-fungus and anti-bacterial, used in cosmetic formulations and considered safe by the European legislation.