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88,5% Naturally origin ingredients

We consider an ingredient natural if it's 100% natural without any synthetic portion.

97,4% Biodegradable ingredients

Biodegradability is calculated as the sum of the percentage of readily biodegradable ingredients according to the OECD 301 method.

Vegan friendly

This product does not contain any ingredients of animal origin.

ESSENTIAL HAIRCARE

NOUNOU Shampoo

NOUNOU Shampoo

Nourishing shampoo for processed hair

Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With certified regenerative lupin extract, full of proteins that strengthen and repair the hair fiber, it leaves hair feeling stronger, more resilient, and easier to style. Get up to 9 times shiner and stonger hair,* and transform dry, damaged hair into healthy-looking, vibrant locks.

88,5% Naturally origin ingredients

We consider an ingredient natural if it's 100% natural without any synthetic portion.

97,4% Biodegradable ingredients

Biodegradability is calculated as the sum of the percentage of readily biodegradable ingredients according to the OECD 301 method.

Vegan friendly

This product does not contain any ingredients of animal origin.

RM99.00
RM99.00
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Benefits
    • Nourishes and strengthens processed and brittle hair;
    • Restores softness and smoothness;
    • Improves manageability;
    • Promotes delicate cleansing;
    EFFICACY TEST

    Up to 9,9 times shinier hair* Up to 9,0 times stronger hair** Repairs hair protein after just one use**

    *Instrumental test on hair locks treated with NOUNOU / shampoo, conditioner and oil, gloss measurement vs. untreated hair. **Instrumental test on hair locks treated with NOUNOU / shampoo, conditioner and oil vs. untreated hair.

    Ingredients

    AQUA / WATER / EAU, SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL BETAINE, SODIUM METHYL COCOYL TAURATE, PARFUM / FRAGRANCE, BENZYL ALCOHOL, CAPRYLYL/CAPRYL GLUCOSIDE, GLYCERIN, PANTHENOL, SODIUM BENZOATE, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, LACTIC ACID, SODIUM GLUCONATE, GLYCOL DISTEARATE, BUTYLENE GLYCOL, LUPINUS ALBUS SEED EXTRACT, TRIHEPTANOIN, CELLULOSE, CELLULOSE GUM, COCO-GLUCOSIDE, TEREPHTHALYLIDENE DICAMPHOR SULFONIC ACID, COCO-CAPRYLATE/CAPRATE, ALCOHOL, GLYCERYL OLEATE, GLYCERYL STEARATE, DILINOLEIC ACID/BUTANEDIOL COPOLYMER, CITRIC ACID, CASTOR OIL/IPDI COPOLYMER, SODIUM PHYTATE, CI 19140 / YELLOW 5, CI 14700 / RED 4, CI 61570 / GREEN 5, LINALOOL, LIMONENE, CITRUS AURANTIUM FLOWER OIL, LINALYL ACETATE, GERANIOL.

    The product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.
    Glossary
    12 M
    WARNINGS

    RINSE THOROUGHLY IN CASE OF CONTACT WITH EYES



    How to use

    How to get nourished, soft, and strong hair with NOUNOU shampoo?

    1. Apply to wet hair, massage and rinse thoroughly.
    2. Repeat application if needed.
    3. After shampooing, apply a conditioner or a mask formulated to nourish, help prevent breakage, and support the repair of processed hair. Try NOUNOU Conditioner or NOUNOU Mask to deliver deep nourishment, strengthen damaged strands, and restore softness and vitality to processed hair.

    Enjoy deeply nourished, resilient hair that feels irresistibly soft.

    Packaging component
    Bottle Mass-balance plastic PE
    Recyclable material
    Cap Mass-balance plastic PP
    Recyclable material

    • Ingredient Highlight

      This shampoo contains Regenerative Organic Certified™ lupin extract: Sourced from Mr. Giuseppe Pellegrino's farm in Cutrofiano, Lecce, Italy. It contains proteins that strengthen and repair the hair fiber, while polysaccharides form a protective film that locks in moisture. Fatty acids help reinforce hair, reducing breakage and improving resilience.

    • Touch and Feel

      Feels like:A rich and creamy texture that envelops the hair in a velvety lather.
      Smells like:A luminous burst of citrus and verbena unfolding into a floral-spiced heart and settling into the soft warmth of musk.

    Application tips

    FAQ

    Since 2018 we have been mitigating part of our carbon footprint

    B Corp since 2016

    We support collecting plastic waste equivalent to our plastic packaging

    Made In Italy