B THE CHANGE
Together we can make the difference
Every individual has the potential to be a powerful force for good. So how much more powerful can we be if we work together? As we celebrate B Corp month, it’s time to share the joy of positive change and encourage each other towards a brighter future for the planet and all its people.
Purchase with purpose
March is B-Corp Month.
As a Certified B-Corp, we believe in doing our best for the world, creating a good life for all, through beauty, ethics, and sustainability.
We have rewritten our way of doing business, looking at business as a positive force capable of generating profit and at the same time creating a virtuous impact on people and the environment.
Collaboration over competition
At Davines, we believe in collaboration over competition, and in interdependence over independence. The B Corp movement is about businesses working together to affect positive change - and every one of our customers plays an important role in that. As a global population we are all connected, every action we take has an impact. If we work together, we really can make a difference.
The joy of working together
It gives us great joy to collaborate with others who share our values. One way we do this is through the B Beauty Coalition, which we launched to help improve sustainability standards in the beauty industry and which now has over 70 members.Together we are committed to sharing knowledge and best practice in order to champion a new approach to beauty. This approach prioritises the soil as much as skin, evidence as much as ego, and impact as much as performance.
Find out moreWhat is a B Corp?
B Corp is a global movement bringing together brands who believe that business can be a force for good. Today, there are over 7,500 certified B Corporations in 92 countries, covering 161 industries and employing more than 650,000 people. Across five key areas - governance, workers, community, customers and environment - we share best practice and encourage each other in our mission to create an inclusive, equitable and regenerative economic system for people and the planet.
Choose your favorites
Designed for the wellbeing of every hair type, Essential Haircare is the sustainable way to create your custom hair care routine with products made using Slow Food Presidia ingredients to contribute to the planet's biodiversity.
LOVE Smoothing Conditioner
LOVE Smoothing Shampoo
NOUNOU Conditioner
LOVE Curl Shampoo
SOLU Sea Salt Scrub Cleanser
NOUNOU Shampoo
NOUNOU Hair Mask
LOVE Curl Conditioner
Our B Corp journey
Becoming a certified B Corporation requires businesses to go through an evaluation process to quantify their sustainability efforts and ensure they’re putting their values into practice. When we gained our certification in 2016, we had a score of 99 and, when we recertified three years later in 2019, we had improved this to 117.4. And today, in 2024, we are happy to share that our new B Corp score is 123.5. Click on the link below to learn more.
Discover moreLAND KEEPER 2025
IN SALON EXCLUSIVE
We believe that together we can reduce carbon emissions and tackle climate change. That’s why we’ve created a special gift to thank you for making sustainable choices such as buying from B Corps like Davines.
Introducing our new Hair & Pillow Mist
Our latest gift with purpose is the Revitalising Hair & Pillow Mist, available exclusively at participating salons.
Meet our hero ingredient
The Revitalising Hair & Pillow Mist has been developed using Regenerative Organic Red Clover Extract, grown at the Davines Village in Parma, Italy, according to regenerative organic principles.
These practices capture CO2 from the air and secure it in the soil, supporting decarbonization while enriching the earth.
Find your salon
The gift with purpose is available exclusively through salons. To find your local participating salon, enter your city or postcode below.
Benefits for your hair
Red clover contains compounds that have moisturising and conditioning properties, helping to naturally hydrate your hair, and improving the overall texture and appearance.
With a lightweight formula that can be applied multiple times without weighing hair down, the Revitalising Hair & Pillow Mist delivers essentialmoisture to the hair, keeping it soft and smooth.
Simply spray on your hair or pillow - or both - and enjoy a natural, forest-inspired scent that lasts until morning.
How Davines is tackling climate change
For almost 20 years, we’ve been working to lessen our impact on the planet and encourage our communities to get involved too.
2006
We took our first steps to measure, reduce, and start offsetting the carbon footprint from our Parma headquarters.
2018
We started reducing and neutralizing all emissions under our direct control (Scope 1 and 2).
2022
We formally signed our commitment with the Science Based Targets initiative (SBTi) to achieve the Net Zero goal by 2050 at the latest.
2024
The Science Based Target Initiative (SBTi) validated the science-based greenhouse gas emissions reduction targets submitted by the Group.
Our sustainability commitments
Our 2030 goals aren’t just about decarbonization - we’re also dedicated to circularity, biodiversity preservation, and reducing our water footprint, aiming to become a regenerative business and mitigate our climate impact.
By 2030, the Group will reduce greenhouse gas emissions per kg of bulk product by 55% compared to 2022
By 2030, 100% of the energy requirements of the offices and production facility in Parma will be self generated from renewable sources at Davines Village.
We have approved our Net Zero target by 2050 with the SBTi. The Science Based Target Initiative was launched in 2015 to lead the way towards a net-zero economy, boosting innovation and driving sustainable growth by setting ambitious, science-based emissions reduction targets.
Products inspired by nature
Haeness the power of nature for your hair, with Naturaltech products that tackle the most common hair care challenges.
ENERGIZING Shampoo
ENERGIZING Superactive
NOURISHING Shampoo
