OI
Absolute Beauty
Our best-selling and award-winning OI family acts as both a daily routine and styling agent.
Formulated with Roucou oil, the products give extraordinary shine and softness to any kind of hair. For softer and smoother skin, you can also complement your daily haircare routine with both an anti-aging hand cream and moisturizing body wash.
Features and Benefits
FEATURES
- A rich fragrance
- Each product has multiple benefits for your hair and skin
- Roucou oil protects hair against the effects of aging and environmental damage
BENEFITS
- Hair is instantly softer
- The detangling action of Roucou oil leaves your hair easier to comb
All OI products contain Roucou oil, an antioxidant-rich plant from the Amazon
Advanced formulas
Extremely rich in beta carotene (which has a restructuring effect on the hair), Roucou oil reduces cellular damage from UV rays, as well as helping to prevent the signs of aging. All products are both sulfate and paraben-free.
Elegant and sustainable design
The carbon dioxide emissions deriving from its production are offset with reforestation and woodland protection projects.